Charities & Activism


Back in 1996, John Sykes, former VH1 president, was inspired to begin VH1 Save The Music after being "Principal For A Day" at a Brooklyn school and learning that the music program was about to be cut. He created a non-profit organization dedicated to restoring music programs in cities across the country and raising public awareness about the importance of music for our nation's youth.

Among the celebrities who have helped with the effort are India.Arie, Stevie Wonder, Alicia Keys, Sheryl Crow, President Clinton, Hillary Rodham Clinton, Secretary of State Colin Powell, Mariah Carey, Aretha Franklin, Prince, Celine Dion, Gloria Estefan and Shania Twain. VH1 programs/concerts that benefit Save The Music include, "VH1 Divas," "Men Strike Back," "Concert Of The Century For VH1 Save The Music," "Music Education Advocacy Day," "VH1 Storytellers."

The foundation's 10-year plan is to bring music participation to a million children in public schools. More than 90 percent of every dollar marked for the VH1 Save The Music Foundation finds its way into a child's hand in the form of a musical instrument.


Activities: spokeperson, donations, concert


On June 7, 2002 Sheryl performed live on The Early Show Plaza. CBS Correspondent Jon Frankel reported from a school in East Harlem, N.Y., where a Save The Music grant helped turned the school around. Not only does PS 96 now have a band of 5th and 6th graders, but its reading and math scores have risen. Two years ago, only 22 percent of students met state guidelines for reading and math; now, 71 percent do.

Blue for Music Ad - 2003


Pic: Darren Rydstrom